The $20 Assistant

For small business owners who just need it to work

You keep hearing about AI but nobody's explaining what actually matters for your business. This book fixes that.

Coming soon to Amazon

Who this is for

Small business owners who are curious but sceptical

Marketing managers drowning in admin

Founders who want to save time without learning to code

Anyone who tried ChatGPT once and thought "is that it?"

What's inside

What AI Actually Is (Skip If You Want)

The 5-minute version without the jargon

Choosing Your Tool

ChatGPT vs Claude vs the rest, and what actually matters

Your First Useful Conversation

How to stop getting generic answers and start getting useful ones

Email & Communication

Draft replies, handle complaints, and chase invoices in minutes

Marketing & Content

Social posts, ad copy, blog drafts that sound like you

The Boring Admin That Eats Your Day

Receipts, proposals, reports, and the stuff you keep putting off

Customer Research

Find out what your customers actually think, without surveys

Automation & Integration

Connect your tools so you can stop copy-pasting between apps

When AI Goes Wrong

Hallucinations, data leaks, and the 30-second habit that saves you

Legal & Privacy

What you can't ignore, explained without a law degree

Measuring What Matters

Is it actually saving you time? How to know for sure.

What Comes Next

Where this is heading and what to do about it

Why I wrote this

Most AI advice is written by people who've never run a business. They tell you to "leverage AI across your operations" without explaining what that actually means on a Wednesday afternoon when you're behind on invoices.

I've spent over eleven years in marketing, managing seven-figure budgets, and I started using AI tools because I had real problems to solve. Customer emails piling up, reports that took too long, content I didn't have time to write. This book is everything I figured out along the way, written for people who just want the thing to work.

If you've tried ChatGPT once and walked away thinking "is that it?", this book is for you.

Get notified when it's live